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Our Mission

Nourish the body and soul by bringing the healthiest local foods directly to our customers while using the profits to support our community’s greatest needs.

“If more of us valued food and cheer and song above hoarded gold, it would be a merrier world.

— J.R. Tolkien

Our Core Values

Healthy Eating Made Easy- In an age in which our lives seem to get busier and busier, its only makes sense that people will eat the foods that are the most convenient to access. We aim to integrate the farmer’s market experience, which has traditionally been reserved for special, infrequent trips into the everyday fabric of life. Just because your life is busy doesn’t mean you can’t eat the freshest local foods available.

Local Focus- Most our food is sourced from local farms and food producers. By using local foods, we ensure optimal freshness for our customers; getting food from the farm to the table as fast as possible. We source from outside of TX, only when the supplier meets our quality standards.

Optimal Quality- Because we believe in the power healthy diets can have on quality of life, we have high standards. Our goal is to sell the highest quality products we possibly can. Quality is defined as freshness, taste, nutritional value and appearance. Even though we are a social enterprise, the quality of our product is never to be confused with “food pantry” model. We carry the best, not whats left over.

Supporting our Communities Greatest Needs- We aim to make a difference in our community’s greatest challenges by driving profits and awareness to them. Helping people with great needs is hard enough. Helping people, while raising money is even harder. Our desire is for our non-profit partners to have more time to carry out their mission and have to spend less time groveling for dollars. Additionally, we will give special consideration to hiring people that need a second chance in life. We will also offer on-the-job training for people experiencing homelessness, helping them to gain valuable experience that prepares them to re-enter the workforce.